Fueled by a passion to enrich the lives of young families, bring joy to generations and nurture a child’s unique nature, Fisher-Price creates toys that are thoughtfully designed for developmental play, discovery and learning. With their range of award-winning toys and collections, the brand encourages kids to learn important concepts through play.
Age-appropriate play experience
Discover toys for all young ones from babies to toddlers. Take a look at Fisher-Price jumperoos and bouncers to keep your baby active or swings and rockers to help soothe your newborn to sleep. Crafted with the highest quality and with safety standards in mind, these baby gear and toys keep you assured that your little ones are safe and well cared for.
Is your baby keen to take the first step, hold the first block, stack shapes or more? Then it’s definitely time for the brand’s range of activity toys to encourage your baby or little toddler to play, discover and try out new things.
Older toddlers and preschoolers, on the other hand, can have fun through learning with Fisher-Price games and toys such as the Laugh & Learn collection, Silly Safari range, Mega Bloks, train sets and more. These toys introduce kids to numbers, letters, shapes, animals and colors in a fun and engaging way.
Home to well-loved brands and characters
Thrill your kids with all sorts of adventures and fun activities with familiar characters including Thomas & Friends, Alvin and the Chipmunks, Blaze and the Monster Machines, Disney characters, Shimmer & Shine and many more. You’ll easily find toys that feature these well-loved characters from our range.
Encourage hands-on play, fun and learning with the brand that you and your kids can trust. Visit our stores in Dubai, Abu Dhabi and Sharjah or buy Fisher-Price toys online on our webstore and have your order delivered to your doorstep anywhere in the UAE.